From Searching to Shopping: Leveraging E-Commerce Within Your LMS
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September 30 at 2:00 p.m. ET
Speaker: Eli Ruvalcaba
An extensive catalog of training content provides tremendous value to an organization and its learners, but ensuring that learners can easily find and access the courses and resources they're looking for is crucial. Luckily, there are many creative ideas that we can borrow from online retail to help learners find what they're looking for and even discover content they didn't know they needed. Finding ways to increase user adoption ensures your learning resources are used and valued!
In this session we will explore ways to leverage e-commerce capabilities to enhance the traditional training and development searching experience. You will learn how to:
• Replace the standard enrollment processes with an intuitive shopping experience.
• Expand the reach of your content through targeted promotions.
• Leverage cross-sell offerings.
• Monetize content to external users' bases.